The role of investment and innovation strategy to provide enterprise development

ПОДЕЛИТЬСЯ С ДРУЗЬЯМИ
Authors


Senior lecturer in management and economic management
Ukraine, Mukachevo State University
khaustovaksy@mail.ru

Abstract

We investigated the nature and role of investment and innovation strategy to ensure strategic development of the company; identified its main components; reasonable relationship with other strategies «strategic set»of enterprise.

Keywords

strategy, investment strategy, innovation strategy, investment and innovation strategy, "strategic set."

Categories of article:

Рекомендуемая ссылка

Haustova Ksenija Mihajlovna
The role of investment and innovation strategy to provide enterprise development// Современные технологии управления. ISSN 2226-9339. – #11 (47). Номер статьи: 4712. Дата публикации: . Режим доступа: http://sovman.ru/en/article/4712/

Full article text is available only in Russian.
Please select from the menu Russian language and continue reading.


References

  1. Dorofeev V.D.  (2008) Management [Textbook] [Menedzhment. [ucheb. posobie].  Moscow. INFRA-M, 440 p.
  2. Klivec P. G. (2007) Enterprise Strategy [Textbook ] [Strategija predprijatija. [ucheb. posobie].  Kiev. Akademvidav. 317 p.
  3. Kotler F. (2001) Marketing Basics. per.s Eng. [Text] [Osnovy marketinga. per.s angl.  St. Petersburg. Moscow. Kiev. Williams. 944 p.
  4. Krishan A.F. Some aspects of the formation of the investment policy of the company [Nekotorye aspekty formirovanija investicionnoj politiki predprijatija]. [Electronic resource]. Proceedings of the Fourth All-Ukrainian online conference The scientific potential of Ukraine in 2007 (27-29 March 2007) [Materialy chetvertoj vseukrainskoj internet-konferencii Nauchnyj potencial Ukrainy 2007 (27-29 marta 2007 goda)].  Mode of access. http://intkonf.org
  5. Porter E. Majkl. (2005)  Competitive Strategy: Technique Analyzing Industries and Competitors [Konkurentnaja strategija: Metodika analiza otraslej i konkurentov].  Lane. born with M. Alpina Business Books,. 454p.
  6. Rul’ev V.A. (2011) Strategic Management: [Textbook] [Strategicheskij menedzhment: ucheb. posibn]. Rul’ev  V.A., 2011. Access mode:http://pidruchniki.ws/11151212/menedzhment/protses_strategichnogo_menedzhment
  7. Tompson A.A. (1998) Strategic management. Arts development and implementation of strategies [Strategicheskij menedzhment. Iskusstvo razrabotki i realizacii strategii: [uchebnik]. M. Banks and exchange units. 576 p.
  8. Fedulova I.V. (2009). Strategic directions of innovative development of the industrial enterprise [Strategicheskie napravlenija innovacionnogo razvitija promyshlennogo predprijatija]. Proceedings NUFT № 29. pp. 108-115.
  9. Cherep A.V. (2006) Investoznavstvo [Investoznavstvo: [uchebnik].  K. Condor . pp. 137-162.
  10. Shershneva S. E. (2004).Strategic Management: [Tutorial] [Strategicheskoe upravlenie: [uchebnik].  2nd ed., Revised. and add.  K. KNEU. 699 p.