Главная страница » Публикации » 2022 » #1 (97) » Determinants of revenue of hospitality enterprises in the post-pandemic period based on a scenario approach

Determinants of revenue of hospitality enterprises in the post-pandemic period based on a scenario approach

Determinants of revenue of hospitality enterprises in the post-pandemic period based on a scenario approach

Авторы

No items found

Аннотация

The tourism industry is affected by health emergencies. According to the World Tourism Organization, as a result of the outbreak of coronavirus infection, the number of international tourists decreased by 60-80% in 2020, moreover, the global economy collapsed – all this caused serious global consequences for service providers. In connection with this situation, the topic of reducing the profitability of companies becomes especially relevant: in the conditions of uncertainty of the epidemiological situation, entrepreneurs need to calculate possible forecast options and the occurrence of concomitant risks of revenue reduction. Thus, each market participant has the opportunity to assess the consequences of the occurrence of a particular scenario.
The purpose of the study is to forecast hotel revenue for 2022, taking into account the identified risks of reducing the profit of the hotel industry in the post-pandemic period. Tasks: determining the current state of the hotel industry, identifying the risks of loss of profitability, identifying the relationship between revenue and identified risks using correlation and regression analysis, identifying possible scenarios for the development of the epidemiological situation in 2022 and determining their impact on revenue, profit forecast for each scenario.
The methods of expert assessment, correlation and regression analysis, comparative analysis and generalization, the construction of their own hypotheses are used in the work.
As a result of this study, the revenue of a 4-star hotel was predicted according to three scenarios of the development of the post-pandemic period for 2021-2022. Significant risks of reducing the revenue of hotel enterprises in the post-pandemic period were: the average price per room, the level of employment of the population, the dynamics of tourist flow, both domestic and inbound.

Ключевые слова

hotel industry, financial sustainability, risk mapping, revenue determinants of hospitality enterprises, post-pandemic period, scenario approach

Финансирование

The work was carried out as part of the MMT-2022 event: III International Competition of Scientific Articles for Young Researchers “Modern Management Technology 2022” (Science and Education ON-LINE)

Рекомендуемая ссылка

No items found. Determinants of revenue of hospitality enterprises in the post-pandemic period based on a scenario approach // Современные технологии управления. ISSN 2226-9339. — #1 (97). Номер статьи: 9715. Дата публикации: 06.04.2022. Режим доступа: https://sovman.ru/en/article/9715/

Authors

No items found

Abstract

Keywords

Suggested citation

No items found. // Modern Management Technology. ISSN 2226-9339. — #1 (97). Art. #  9715. Date issued: 06.04.2022. Available at: https://sovman.ru/en/article/9715/


Only

Print Friendly, PDF & Email

Читайте также






Библиографический список

  1. UNWTO International Tourism Highlights 2019 Edition, page 8 // URL: https://tourlib.net/wto/WTO_highlights_2019.pdf (accessed 28.09.2021).
  2. UNWTO Tourism Highlights 2017 Edition, page 14 // URL: https://tourlib.net/wto/WTO_highlights_2017.pdf (accessed 28.08.2021).
  3. Report on the current situation in the fight against coronavirus September 29, 2021 [Otchot o tekushchey situatsii po bor’be s koronavirusom 29 sentyabrya 2021]// URL: http://static.government.ru/media/covid19/reports/3AcgsjskSB0inwAtih73cSt3A1gUPjfP/2021-09-29_coronavirus_government_report.pdf (Accessed: 09/28/2021) .
  4. Hotel market in Moscow and St. Petersburg. Results of 2020 [Gostinichnyy rynok Moskvy i Sankt-Peterburga. Itogi 2020 goda]// URL: https://www.jll.ru/ru/analytics-and-trends/research/hotel-market-in-moscow-and-st-petersburg-results-of-2020 (accessed: 09/28/2021).
  5. Sergei Sobyanin met with representatives of the Moscow hotel industry [Sergey Sobyanin vstretilsya s predstavitelyami gostinichnoy otrasli Moskvy]/ City news / Moscow website // URL: https://www.mos.ru/mayor/themes/13299/7722050/?utm_source=yxnews&utm_medium=desktop&utm_referrer=https%3A%2F %2Fyandex.ru%2Fnews%2Fsearch%3Ftext%3D (date of access: 09/28/2021).
  6. The hotel business in Russia is faced with a shortage of personnel [Gostinichnyy biznes Rossii stolknulsya s defitsitom kadrov]// URL: https://welcometimes.ru/news/gostinichnyy-biznes-rossii-stolknulsya-s-deficitom-kadrov (date of access: 09/28/2021).
  7. The Future of Global Association Meetings / The New Association Reality / News Archives ICCA Press Releases ICCA // URL: https://www.iccaworld.org/newsarchives/archivedetails.cfm?id=3048171 (Accessed: 09/29/2021 ).
  8. Tourists again started booking hotels in St. Petersburg at the last moment [Turisty snova nachali bronirovat’ oteli Sankt-Peterburga v posledniy moment]/ News on Profi.Travel // URL: https://profi.travel/news/51851/details (date of access: 09/30/2021).
  9. Honorable Business [Zachestnyybiznes]/ All-Russian Company and Business Data System // URL: https://zachestnyibiznes.ru/company/ul/1109847038036_7840443748_OOO-OTELY-SERVIS/balance (date of access: 09/28/2021).
  10. Hundreds of Russian hotels could not survive the pandemic [Sotni rossiyskikh gostinits ne smogli perezhit’ pandemiyu]/ Rossiyskaya Gazeta / / URL: https://rg.ru/2020/10/21/sotni-rossijskih-gostinic-ne-smogli-perezhit-pandemiiu.html (date of access: 30.09 .2021).

Leave a Reply

Your email address will not be published. Required fields are marked *

Shopping Cart
Scroll to Top