The specifics of the market and marketing innovation
Authors
Korotkova Tat'jana Leonidovna
Doctor of Economic Sciences, professor of marketing and project management
Russia, National Research University "MIET"
korotkova.3@rambler.ru
Abstract
Specific features of the innovative market which are necessary for considering at formation of the basic principles and the concept of marketing of innovations are analyzed.
Keywords
marketing, innovations, principles, specifics, market of innovations.
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