Ranking seasonality factor affecting the tourist offer
Authors
Chabanjuk O.V.
cand. ehkon. , Associate Professor, Professor of Economics and Management, deputy. director of scientific and methodical work, Head. Department of Tourism and Hospitality
Russia, Russian International Academy of Tourism, Resurrection Tourism Institute (Branch)
Chabanuk_oleg@mail.ru
Abstract
The knowledge of the underlying processes seasonality possible if the account of the complex factors. The paper solves problems ranging factors causing seasonality in tourism, in terms of their impact on the effectiveness of the tourist organizations using the method of expert evaluations. Based on the results of a survey of 17 top managers working in large organizations, tour operators, produced a ranking of seasonality factors influencing the offer of tourist organizations. Following a survey of managers assessed the coherence of their views by calculating the concordance coefficient Kendall. The study, based on data obtained from the ranks of the diagram of the release of the factors having the greatest impact on tourist supply and demand.
Keywords
influence; diagram; coefficient; interview; evaluation; period; rank; ranking factors; tourism; factor; factors of tourism development.
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