Organization and advertising activities of commercial enterprises
Authors
Potolokova Mariia Olegovna
Doctor of Economics, Professor of Management Communications
Russia, St. Petersburg State University
Abstract
One of the fundamental functions of advertising is economic. From the moment when the company plans and implements launches its advertising campaign, a chain reaction of economic events. In this article we present a scheduling algorithm campaigns entrepreneurial structures.
Keywords
advertising, advertising, advertising campaign planning algorithm.
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