Analysis of Russian entrepreneurs’ perception of business partner and this attitude: regional and gender features

Authors: Vavakina Tatiana Sergeevna
Russia, Institute of Psychology of Russian Academy of Sciences
tvavakina.@mail.ru
Abstract: The paper discusses results of socio-psychological study of Russian entrepreneurs’ perceptions of their partners and attitude to him/her. Specific features of social notions of business partner taking into account regional specific features and differences determined by gender.
Keywords: business activity, business interaction, business partnership, perceptions, psychological relations, business partner, image of the business partner.

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Project finance: The publication was prepared with financial support from RFH (Grant № 12-06-12042-in "Information and Research Database "Social Psychology of the Russian business").
Suggested citation: Vavakina Tatiana Sergeevna
Analysis of Russian entrepreneurs’ perception of business partner and this attitude: regional and gender features// Modern Management Technology. ISSN 2226-9339. – #2 (38). Art. # 3801. Date issued: 2014-02-08 . Available at: https://sovman.ru/en/article/3801/

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