Improving the competitiveness of Russian companies through internet commerce in the foreign trade
Authors
Kozyr' N.S.
PhD, associate professor of the Department of World Economics and Management
Russia, Kuban State University
n_k_@mail.ru
Kozenko V.V.
Competitor of the Department of World Economy and management of Russia
Kuban State University
kveronique@mail.ru
Abstract
Virtual enterprises have become an independent entity conducting foreign activities and functioning of the online stores as additional sales channels is a prerequisite for increasing the development potential of the Russian economy and competitiveness of traditional Russian companies on the world market. In the present work we analyzed the dynamics of the development of e-commerce in Russia, given the author's definition of rating online stores are defined levels of their operation and the possible barriers to the further development of the foreign economic activity.
Keywords
online shop, virtual enterprise, trade, competitiveness.
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